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AI Mobility · Trust & Safety

Navigation Pilot

Designing an AI-assisted navigation experience that helps drivers interpret uncertain road risks and make timely decisions — without losing control.

RoleUX Research, Product Strategy, Interaction Design
TimelineSep – Dec 2024
ContextTomTom internship · navigation & mobility concept
FocusTrust · Safety · Human‑AI handoff
Navigation Pilot in-car display
Context

From route guidance to context-aware assistance.

Today's navigation

Routes · Traffic · Turn-by-turn guidance

Navigation Pilot

Road signals · Vehicle status · Route context

The shift →showing route information→deciding what deserves attention
Demo reel

One whole trip, in one minute.

A 1-minute walkthrough of how Navigation Pilot helps drivers anticipate, assist, and reflect across the trip.

One trip · quiet by default, it speaks up for 3 kinds of moments
Start quiet 01 Anticipateahead of road changes quiet 02 Assistwhen a need comes upe.g. fuel, parking quiet Arrive 03 Reflectafter the trip
Problem

The challenge is not more information. It's knowing what deserves attention.

Drivers already manage routes, road conditions, vehicle status, and attention. Poorly timed assistance can become another source of cognitive load.

01

When attention is limited

Drivers cannot process every alert at once.

02

When decisions are time-sensitive

Fuel, parking, and route choices appear while driving.

03

When feedback lacks meaning

Trip summaries need explanation, not judgment.

Central design question

How might we design a driving assistant that knows when to warn, assist, reflect — or stay quiet?

Research & foundation

Drivers didn't want more alerts. They wanted better timing.

8driver interviews

Drivers did not want more alerts. They wanted fewer interruptions, better timing, and explanations they could trust.

Technology · TomTom Virtual Horizon

TomTom's Virtual Horizon technology already predicts what's on the road ahead. The question was how to present it without adding to the driver's workload.

Opportunity · Beyond route guidance

Road, vehicle, and route context could support decisions before, during, and after a trip.

Key insights
Trust depends on relevance, timing, and clarity.
Prediction only helps when it arrives at the right time.
The challenge wasn't adding intelligence. It was earning attention.
Operating principles

Four rules the assistant lives by.

  1. 01

    Reduce cognitive load.

    An alert that demands attention at the wrong moment is a liability, not a feature.

  2. 02

    Intervene only when necessary.

    Silence is the default. Every alert must earn its place in the driver's attention.

  3. 03

    Preserve driver agency.

    The system surfaces choices, not commands. Override is always visible and respected.

  4. 04

    Build trust through transparency.

    Every action includes a reason. No invisible behavior, no silent handoffs.

How it works

Three moments, one quiet assistant.

01 · Anticipate

Predictive Guidance

Warn early, explain clearly, then get out of the way.

Detects upcoming road conditions, explains what to do next, and minimizes after the alert so guidance stays visible without taking over the screen.

01 Normal guidanceNo interruption.
02 Detect conditionRisk appears before arrival.
03 Explain actionClear next step.
04 MinimizeVisible, not intrusive.
Timing · Clarity · Restraint
02 · Assist

Smart Stop Recommendation

Recommend only when the context makes it useful.

Uses vehicle status and route context to recommend useful stops without pulling drivers out of navigation.

01 Normal guidanceNo search needed.
02 Detect low fuelVehicle status creates a relevant need.
03 Recommend stopsRanked by detour, distance, and price.
04 Add stopAct without leaving navigation.
Context · Relevance · Action
03 · Reflect

Post-Trip Reflection

Turn trip data into understanding, not judgment.

After arrival, a light summary highlights key trip patterns and explains why results changed — so feedback feels like coaching, not grading.

01 ArriveNo extra distraction during the drive.
02 Show summaryA light snapshot after arrival.
03 Open reportReview key trip patterns.
04 Explain patternsFeedback shows why results changed.
Summary · Clarity · Encouragement
If I rebuilt it today

This was a 2024 project. With AI, I'd test the timing, not just the screens.

01 · Build

A working prototype, not frames

Build the alerts as a real, clickable prototype with AI coding tools, instead of a set of static Figma screens.

02 · Test

Test the timing early

Play a drive with alerts firing in real time, and ask drivers which ones came too early, too late, or weren't needed.

03 · Explain

Let the AI say why

Prototype the short "reason" line behind every alert with a language model, then test if drivers actually trust it.

Designing AI is not about showing more. It's knowing when to stay quiet.

Navigation Pilot explores how predictive road data, explainable alerts, and restrained feedback can help drivers trust assistance without feeling overwhelmed.